# Privacy Policy

Effective date: 01/01/2026

This Privacy Policy explains how [Company legal name] (“Targetologist”, “we”, “us”, or “our”) collects, uses, stores, and protects information when providing digital marketing, analytics, and reporting services, including the Targetologist Marketing Dashboard.

## 1. Who We Are

Targetologist provides digital marketing, advertising analytics, and reporting services for businesses. Our services may include the setup, analysis, and reporting of advertising performance across platforms such as Google Ads, Meta Ads, Microsoft Ads, and other marketing channels.

Contact email: admin@targetologist.com

## 2. Information We Collect

We may collect and process the following types of information:

### Business and Contact Information
- Name
- Company name
- Email address
- Phone number
- Billing or business contact details
- Communication history

### Advertising and Analytics Data
When we provide reporting and analytics services, we may process advertising performance data, including:
- Campaign ID
- Campaign name
- Date
- Advertising cost
- Impressions
- Clicks
- Conversions
- Source/platform
- UTM parameters
- Aggregated lead and sales metrics

### Dashboard Usage Data
When users access the Targetologist Marketing Dashboard, we may process:
- User account identifiers
- Project access permissions
- Login/session information
- Actions required for security and audit purposes

## 3. Google Ads API Data

If a client grants us access to their Google Ads account, we may use the Google Ads API to retrieve read-only advertising performance data for reporting and analytics purposes.

The Google Ads API data we retrieve may include:
- Date
- Campaign ID
- Campaign name
- Cost
- Impressions
- Clicks
- Conversions

We do not use the Google Ads API to create, edit, pause, delete, or manage campaigns, ads, keywords, budgets, billing settings, users, or account access.

Google Ads data is used only to populate reporting dashboards, analyze campaign performance, and compare advertising spend with leads, sales, revenue, and other business metrics.

## 4. How We Use Information

We use collected information to:
- Provide marketing reporting and analytics services
- Build and maintain private dashboards
- Monitor advertising performance
- Compare advertising spend with business results
- Troubleshoot data quality and reporting issues
- Maintain security and access control
- Communicate with clients
- Comply with legal and contractual obligations

## 5. Legal Basis for Processing

Depending on the context, we process information based on:
- Performance of a contract
- Legitimate business interests
- Client authorization
- Legal obligations
- Consent, where required

## 6. Who Can Access the Data

Access to dashboard and advertising data is limited to authorized users, such as:
- Internal team members
- Approved contractors
- Client users with project access
- Service providers required to operate the system

Users only have access to projects where they have been granted permission.

## 7. Data Sharing

We do not sell personal data or advertising data.

We may share data with service providers that help us operate our services, such as hosting providers, analytics systems, automation tools, and cloud infrastructure providers. These providers are used only as necessary to deliver and secure our services.

## 8. Data Security

We use technical and organizational measures to protect data, including:
- HTTPS encryption in transit
- Project-level access controls
- Role-based access permissions
- Restricted access to credentials and API keys
- Secure storage practices
- Hashing of external import keys where applicable

Raw external import keys are shown only once when created and are not stored in plain text.

## 9. Data Retention

We retain data only as long as necessary to provide services, maintain historical reporting, comply with legal obligations, and resolve disputes.

Clients may request deletion of their project data by contacting us at [Contact email].

## 10. Data Deletion Requests

Clients may request that we delete their advertising and reporting data from our systems. We will process such requests within a reasonable timeframe, unless we are required to retain certain information for legal or contractual reasons.

## 11. International Data Transfers

Depending on the tools and infrastructure used, data may be processed in countries outside the user’s country of residence. We take reasonable steps to ensure that data is protected according to applicable privacy requirements.

## 12. Cookies and Similar Technologies

Our website and dashboard may use cookies or similar technologies for basic functionality, analytics, security, and user session management.

## 13. Your Rights

Depending on applicable law, you may have the right to:
- Request access to your data
- Request correction of inaccurate data
- Request deletion of data
- Object to certain processing
- Request restriction of processing
- Request data portability

To exercise these rights, contact us at admin@targetologist.com.

## 14. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date.

## 15. Contact

If you have questions about this Privacy Policy or how we process data, contact us at:

NIKO D.S. MANUFACTURE SRL
MD, KISHNEV, 64 ALBISOARA STREET 93, MD-2005
Email: admin@targetologist.com